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Gusler is a father, husband, and business owner who has lived his entire life in Montana, “as far east as Baker and as far west as Columbia Falls.” Gusler sees The Montana Plan as a way to build a better future for his family, one in which Montana politicians actually represent Montanans' values.
“I want my kids to be able to elect officials who care about them, not corporations. As they grow up, if this is passed, then the politicians who are campaigning and elected will be accountable to the people once again.”
Gusler first learned about The Montana Plan in its early years, and he brought his daughter to a TEI presentation in Billings.
“The first time it was in Billings, the presentation had about five people, including my daughter. The next time it was in Billings, the presentation had over seven hundred people. It’s been super interesting to see it grow.”
Gusler is also a devoted conservative and an active member of the Montana GOP, values that inform his support for The Montana Plan. He believes that the Montana Plan would empower citizens to make their own political decisions, allowing Montana’s traditional and conservative values to flourish.
“In Montana, Democrats outspend us 3-to-1. If we get all the dark money out of Montana, our ideas will hold up a lot better, and not as many people will be influenced by the campaigns of dark money organizations.”
While optimistic about the impact of The Montana Plan on conservative policies, Gusler emphasizes that, most importantly, the plan allows politics to work for the people, putting Montana politics in the hands of Montana voters rather than out-of-state corporations.
“California knows nothing about Montanans. Delaware knows nothing about Montanans. With The Montana Plan, if you’re elected as an official or politician, you’ll have to vote for Montanans.”
The bipartisan nature of The Montana Plan gives Gusler hope for a future where regular people have agency in politics.
“We need our politicians representing us, whether they’re Democrats or Republicans. We just need them to be accountable to Montana voters and not out-of-state dark money.”
As a business owner who started his own construction company in 2021, Gusler also believes The Montana Plan would benefit businesses across the state by removing the expectation that small businesses contribute earnings to financing campaigns.
“If The Montana Plan passes, businesses can focus on doing business as usual. We can focus on providing for our families, getting our work done, paying our taxes, and not having to worry about getting those calls and feeling pressured into making donations.”
Gusler realized in his early twenties that his elected officials were not actually representing him and other voters. Now, he wishes other voters knew that The Montana Plan is the solution to this problem.
“If we want politicians or the political sphere to improve, we have to get dark money out of Montana politics and, preferably, politics around the country.”
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